New WordPress Theme

by Wayne 30 December 2009

As you may have noticed I have changed the theme of this site. The current theme is now the excellent Thesis theme, with a couple of minor changes. The Thesis theme is more than just another WordPress theme. Thesis uses hooks much like WordPress itself but with the Thesis theme hooks you can make changes [...]

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Google Page 1 In A Day

by Wayne 18 December 2009

A couple of days ago I published three new websites and within 24 hours all three were on the front page of Google for their targeted keywords. The sites are built on the WordPress platform using the brilliant Thesis theme. I will put together a video tutorial within the next couple of weeks with instructions [...]

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Viral Marketing

by Wayne 3 December 2009

How not to start a viral marketing campaign I have been approached with a network marketing proposition where you build a team underneath you and get paid a commission when you or someone in your team sells the company’s retail product. In the presentation (sales) videos they talk about wanting to dominate the market they [...]

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Chieveley Services Parking

by Wayne 16 November 2009

Just over a week ago I met some friends and colleagues at Chieveley Services – on the A34 at Newbury – for a business meeting. Not the most glamorous venue I know, but needs must. There were four of us in total and we were there for four hours. During that time we had three [...]

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iMac Warranty

by Wayne 10 November 2009

I have just received an email from Apple saying the following – Your one-year warranty is about to expire. Keep your investment safe with the AppleCare Protection Plan. This is your last chance to extend your service and support coverage to three years from your iMac purchase date. You’ll also get expert telephone technical support, [...]

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Google Ignores Keywords

by Wayne 23 September 2009

It’s something that has been known or at least suspected for a while now but to clarify things, Matt Cutts has confirmed on the Google Webmaster Central Blog that Google “disregards keyword metatags completely.” He adds “They simply don’t have any effect in our search ranking at present.” Matt explains the reason for Google not [...]

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Lib Dem plan for £1m property tax

by Wayne 21 September 2009

Lib Dem treasury spokesman Vince Cable says plans for a 0.5% annual levy on the most expensive homes will raise £1bn. The new charge of 0.5% would apply to the value of a property above £1m. So if a home was worth £1.5m the 0.5% tax would apply to £500,000 of it, meaning the owner [...]

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Duplicate Content and SEO

by Wayne 17 September 2009

More and more site owners are concerned that they might get penalized accidentally or overtly because of duplicate content. Last month Greg Grothaus of the Search Quality Team at Google gave a talk at the Search Engine Strategies San Jose conference on the subject. The session looked at the issues and explored solutions for people [...]

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Search Engine Optimization – Part 3

by Wayne 23 June 2009

A very important component of on-site search engine optimization is the use of your keywords in your H1 heading. Other headings are also important but for now we are just talking about the H1 heading. H1 headings are the text written between the <h1>…</h1> tags in the html code of a web page. If you [...]

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Search Engine Optimization – Part 2

by Wayne 22 April 2009

The second essential SEO component of optimizing your website for your specific keywords or key phrase is using those keywords in the body text of the page you are trying to optimize. By body text I am referring to the text that is visible on your page to your website visitors. If you look at [...]

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